the end. for beginners.
the end. for beginners.
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Your partner for healthcare planning and navigation.

Your partner for healthcare planning and navigation.Your partner for healthcare planning and navigation.Your partner for healthcare planning and navigation.

Supporting thoughtful planning for serious illness and end-of-life, so you receive care aligned with your wishes and values. 

Start Your Journey

How We Help

We help through two service offerings - healthcare planning and healthcare navigation. Healthcare planning allows you to explore, document, and communicate your wishes about future medical care. Healthcare navigation assists you during a serious illness so you get care aligned with your wishes and plans.

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Who we Help

  • Individuals and couples completing estate planning that includes living wills, power of attorney and related documents
  • Anyone wanting to plan for serious illness and/or end-of-life
  • Anyone needing help exploring how to put wishes and values into instructions for your doctor and family members
  • Patients facing a new diagnosis or progression of a disease that will impact their quality and/or quantity of life
  • Patients and loved ones with a new diagnosis of dementia, experiencing dementia or other decline in brain function
  • Individuals, families, and loved ones who need advice on how to navigate healthcare for serious illness
  • Patients and loved ones interested in considering hospice or palliative care and wanting advice on how to decide and approach it
  • Families/loved ones having difficulty interpreting someone's advance directives/living will and needing assistance navigating the situation
  • Individuals and families who are experiencing cultural or other conflicts with healthcare providers in the context of serious illness or end-of-life

About The End for Beginners

Patient Advocate Committed to Dignity

Dr. Jessica Evert, founder of The End for Beginners, was seeing a patient who brought in a 3-inch binder of documents related to her healthcare plans and end-of-life arrangements.  Facing heart failure, the patient had poured herself into preparing for serious illness over many months.  Within a few minutes, Dr. Evert had brought up several considerations and documents that were missing.  The patient lamented there were gaps given all the work she had done.  The patient commented, "healthcare planning shouldn't be this hard"!  Dr. Evert agreed and built The End for Beginners to make it easier.


The End For Beginners was born out of the realization that planning for serious illness and navigating healthcare is difficult.  To plan well, requires deep knowledge of medical conditions, trajectories of illness, practical realities, and an individual's wishes and priorities.  Doctors and other healthcare providers often lack the time or know-how to engage in these deep conversations and planning.  


Dr. Jessica Evert became a Board Certified Patient Advocate (BCPA) to help people in ways that are distinct from the assistance of doctors, nurses, and other medical providers.  Patient Advocates specialize in supporting patients and their families during their journey with the healthcare system.  Having a patient advocate in your court can increase your ability to advocate for your wishes, communicate with your healthcare providers and get the care you want. 

Our Expertise

Our Expertise

Our Expertise

We bring decades of experience in the medical field to ensure you have a partner as you prepare healthcare plans and navigate care.  We bring deep understanding of the realities of disease and healthcare systems to enhance your planning for and interactions with medical care. We advocate for you - both in how we help develop your advance 

We bring decades of experience in the medical field to ensure you have a partner as you prepare healthcare plans and navigate care.  We bring deep understanding of the realities of disease and healthcare systems to enhance your planning for and interactions with medical care. We advocate for you - both in how we help develop your advance care planning documents (such as a living will) and how we assist  you in navigating care that honors your wishes and priorities. 

Our Services

Our Expertise

Our Expertise

We offer packages for healthcare planning that ensure documents are in order and communication has happened with those who will represent your wishes. We offer packages for healthcare navigation to assist your and your loved ones to better understand your healthcare journey, get the most out of medical visits, and align care with your wishes. 

Our Approach

Our Expertise

Our Approach

Our approach is grounded in the belief that without intentional planning and communication medical treatments can sideline your values and wishes, leading to unnecessary suffering and lack of dignity.  We believe medical care is extremely complicated often lacking clarity and the communication necessary for patient-centeredness. Our servi

Our approach is grounded in the belief that without intentional planning and communication medical treatments can sideline your values and wishes, leading to unnecessary suffering and lack of dignity.  We believe medical care is extremely complicated often lacking clarity and the communication necessary for patient-centeredness. Our services help you plan for and navigate complex healthcare realities.

Start Your Journey

Contact Us

Email us at: theendforbeginners@gmail.com

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